Self-Guided Tour Case Study

A recent article in MFE notes self-guided touring as one of the trends that started during the pandemic that is here to stay. It’s no secret that self-guided tours are becoming more popular. Some of the reasons why: 

• Gen Z renters prefer self-guided tours

• Most prospects prefer to tour properties at their own convenience

• Multifamily companies are scaling back on on-site staff and centralizing leasing

However, savvy companies still want to know if self-guided tours are worth it.

One of our clients did a comparison of traditional guided tours vs Pynwheel Tours to help answer that question. The results may surprise you. Click here to see the results - no strings attached!